OUR WORK

CLIENT: Mobidraft

CAMPAIGN GOALS: Brand awareness, new player acquisition

Mobidraft is a pioneer in short-season fantasy sports. They produce a hybrid version of DFS and traditional season-long fantasy games, allowing players to draft a new team every week, in a traditional draft format. The platform allows for friends mode or tournament mode.

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Mobidraft came to FantasyMeter looking for brand awareness with the end goal of new player acquisition. To accommodate, FantasyMeter put together a series of social campaigns, targeted to an audience that would have interest in this short-season format. Below are a few of the campaigns:

CAMPAIGN: EVERYONE DESERVES A DO-OVER

CAMPAIGN: DIDN'T MAKE THE PLAYOFFS AGAIN?

CAMPAIGN: DON'T FIND A NEW HOBBY